Now more than ever, with ever-increasing carbon emissions, plastic waste creation, and steadily increasing global temperatures, it is paramount that companies do their part to help reduce emissions and give back so that growth may play a part in bettering our planet. Salesforce Net Zero Cloud is a potential solution that allows good work to be done in a trackable and accountable manner.
Salesforce’s Commitment to Sustainability
Through its implementation and dedication to sustainability values across multiple business sectors, both physical and digital, Salesforce is committed to being an active driver of global and local sustainability for the planet. The two main goals and focus points of their climate action plans are: (1) limiting global warming to 1.5 degrees Celsius and (2) driving the path to a net zero emissions world.
As of now, Salesforce is a 100% renewable energy company. This has been done through energy certificates. These certifications are equivalent to the amount of electricity that is used globally on an annual basis. In addition to this, to reduce absolution emissions by 50%, carbon credits equivalent to scope one (emissions from the organization directly owned or controlled), two (emissions indirectly caused by an organization), and three (emissions not produced by an organization or its activities, rather through the value chain) have been purchased, making Salesforce non-reliant on any market instruments.
Six Core Values of Sustainability
When planning out how a climate action plan will proceed, there are a few principles to remember. There are many ways that physical and digital reductions of ecologically hazardous materials can happen. In tandem with these, education and information are just as important and make up the other side of the coin. With the two reals together, action and education, a thorough plan can be implemented. In building and drafting such a plan, it is important to keep in mind six main core ideas: (1) Emissions reductions, (2) Carbon removal, (3) Regulation/policy, (4) Innovation, (5) Education/mobilization, (6) Ecosystem restoration.
Principles one and two are direct physical actions that can be taken to reduce environmental harm. They mainly focus on sustainability by removing something harmful from the planet.
Principle six is regarding direct action to return something positive with prospects of compounding growth into the plant.
Principle four states that an action can either remove or add to the environment, and it is possible to do both at once.
Principles three and five concern education and the spread of science-backed knowledge. When combined, they can create a comprehensive action plan.
Six Main Sectors of Possibility
There are four sectors a business should look to when figuring out where the implementation of sustainability practices will occur. Across these sectors, action can either be digital (ex: digital footprints) or physical. The four sectors with the most prospect of best sustainability implementation include (1) the Technology and Software Industry, (2) the Manufacturing and Industrial Sector, (3) the Transportation and Logistics Sector, (4) Financial Services Sector, (5) Retail and Consumer Goods Sector, and (6) Real Estate and Construction Sector.
Technology and Software Industry
Within the technology and software industry, the critical areas of interest to examine are our data center operation, supply chain emissions, and employee commute.
Data center operations have the potential to be optimized to become energy efficient, especially in data centers that have historically been known to consume large amounts of electricity.
In addition, tracking emissions from manufacturing, transportation, and logistics in the supply chain emissions sector can help gather meaningful data that can be analyzed and used to combat and reduce emissions effectively.
On the other hand, encouraging employees to use sustainable commuting practices whenever possible is an important first step in taking personal and individual action. This can be done through multiple forms, such as public transportation, carpooling, or remote working.
Manufacturing and Industrial Sector
These are the key areas of interest for production processes, supply chain management, and product design within the manufacturing and industrial sectors.
By optimizing production processes, the manufacturing process becomes energy efficient, reducing energy consumption and emissions.
In supply chain management, improving the process’s sustainability helps lower one’s carbon footprint.
An important step within the final area of growth is ideating and designing products that focus on sustainability. This can be done by considering factors throughout the process, like materials, packaging, and end-of-life disposal.
Transportation and Logistics Sector
Within the transportation and logistics sector, these are the key areas of interest for fleet management, supply chain optimization, and warehouse operations. Regarding fleet management, focusing on vehicle routes can help reduce idling time. In addition, thinking about transiting the main energy source from gas to electric or hybrid vehicles can positively compound the decision to increase sustainability.
With supply chain optimization, streamlining logistics processes can help reduce and minimise transportation-related emissions.
In addition to the above, improving the energy efficiency of warehouse operations and facilities can be an instrumental step. This can be done by rethinking LED lighting, focusing on temperature control, and using energy-efficient equipment.
Financial Services Sector
Within the financial services sector, these are the key areas of interest to examine in the investment portfolio, risk management, and customer engagement.
The best approach Within investment portfolios is to encourage investments in sustainable and low-carbon projects.
Risk management can be just as important and necessary as the investments made in a portfolio. Assessing and managing climate-related risk in financial portfolios is one way to do this.
On the customer side, promoting sustainable practices as a form of engagement among customers and clients can help compound reductions and increase overall sustainability.
Supply Chain Sustainability Sector
Suppliers must ensure they adhere to sustainable practices to reduce emissions within the supply chain sustainability sector.
In addition, other key areas of interest are identified, such as product design and packaging reduction.
Within product design, focusing on designing products with minimal environmental impact in mind can be a compounding action of positive sustainability.
Regarding packaging reduction, packaging waste should be minimised using sustainable materials.
Real Estate and Construction Sector
Building design, operations management, and waste management are the key areas of interest within the real estate and construction sector.
Building design focuses on ideating and designing energy-efficient buildings with sustainable materials and renewable energy sources.
Operations management involves optimising energy consumption in buildings, which goes hand in hand with the first key area mentioned above. This can be done by focusing on building operations such as heating, cooling, and lighting.
Finally, with waste management, it is important to implement efficient forms of collection and disposal while also considering how materials collected can be used in the recycling or compost cycle.
Benefits and Features of Net Zero Cloud & Now
Salesforce provides a solution to any company that wants to properly draft, implement, and oversee the results of their climate action plans, Net Zero Cloud.
Before any action plans can be implemented, a plan must be formed with specialized consideration for one’s unique business to best suit its sustainability needs. Salesforce offers another product, Net Zero Now, that allows companies to plan and draft the best way toward equitable sustainability.
With a plan formed and implemented, Net Zero Cloud complements any company climate action plan with a solution for the data and outcomes prospect.
The product allows one to track, analyze, and report on any environmental data that can be collected from the actions of the climate action plan in an accountable manner. From this data collection and analysis, climate action plans can be changed to allow for enhanced monitoring of actionable items. Real-time data is necessary for the company to evaluate its current and possible internal growth positions and for key stakeholders to understand better.
A main feature is the preparation of ESG reporting regulations. With a CRM AI, the reporting aspect of data collection becomes automated, allowing companies to focus on the actionable good being done. With the many forms of report builders available and the automation provided, all aspects of accountability become centralized for any climate action plan, keeping multiple sectors informed in real-time from one place regarding environment, social, and governance data for any supplier, partners, and key stakeholders.
Comprehensive Services Offered by Selectiva
Selectiva System: A Technical Enabler for Net Zero Cloud. Selectiva Systems offers a comprehensive suite of technical services to facilitate the successful implementation and utilization of Salesforce Net Zero Cloud. These services include:
Data Integration and Harmonization
Integrating data from various sources, including energy consumption meters, transportation records, and supply chain data, creates a unified view of carbon emissions.
Custom Application Development
Building tailored applications to address specific business requirements and enhance the functionality of Salesforce Net Zero Cloud.
API Integration
Connecting Salesforce Net Zero Cloud with other enterprise systems to streamline data flow and automate processes.
Data Visualization and Reporting
Creating interactive dashboards and reports to provide actionable insights into carbon emissions, reduction strategies, and progress toward net zero goals.
AI-Powered Analytics
Leveraging artificial intelligence to analyze vast datasets, identify trends, and predict future emissions scenarios.
Sustainability Consulting
Offering expert advice on sustainability best practices, policy compliance, and carbon offsetting strategies.
By providing these technical capabilities, Selectiva Systems empowers businesses to harness Salesforce Net Zero Cloud’s full potential and accelerate their journey toward a more sustainable future.
Conclusion:
To conclude, Salesforce Net Zero Cloud solutions are built to help companies, from ideating and drafting the climate action plan to finding the best actionable items for them, to collecting, analyzing, and reporting data to better themselves and keep all parties involved informed with real-time data. With a focus on how to best better the plane, Salesforce Net Zero Cloud takes care of the nitty-gritty technical details that are the foundation of the company’s long-term climate action plan. Using the abilities and capabilities of Salesforce Net Zero helps with collecting and reporting multiple types of data and keeping all necessary parties, from company to social to governmental, informed and involved for the entire process, leaving one’s company and organization to focus on analyzing the data to see how they can better yet improve their plan and be an active drive of positive force for the environment and the planet.
