Imagine a customer on your website, card in hand, hovering over the “Complete Purchase” button. In that moment of hesitation, they’re not just deciding on a product. They’re deciding if they trust you with their personal information. In today’s digital landscape, data privacy has shifted from a back-end IT concern to a front-and-centre customer expectation.… Continue reading Trust as a Feature: How Salesforce Commerce Cloud Safeguards Your Customer Data